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Established in 1999, FUYU door lock has gradually become one of the most famous door lock manufacturers in China because of high quality, high added value, variety and variation.

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Discussing the benefits of smart locks away from consumer usage scenarios is the self-healing behavior of enterprises-media reports

by:FUYU lock     2021-08-30
Are smart locks really better than ordinary mechanical locks? The answer is yes! But how is smart lock better than ordinary mechanical lock? Why do consumers spend more than ten times or even dozens of times more on a smart lock? At this time, the answer for most smart lock distributors is to enumerate the advantages of a large number of smart locks: for example, smart locks are more convenient without a key, smart locks use C-level lock cylinders to be safer, smart locks have higher and more fashionable appearance, and smart locks use certain A certain black technology. Having said a lot, consumers still did not pay. Why do smart locks have so many benefits? Consumers still haven't paid the bill in the end? In my opinion, these smart lock distributors are only introducing the selling points of smart locks from the perspective of the enterprise themselves, and fail to grasp the pain points of consumers? So how can we grasp the pain points of consumers? In this era, no matter how strong your product is, all marketing methods should be consumer-centric, so when we introduce product selling points, we must remember to focus on consumer usage scenarios. After all, smart locks are a new type of high-tech The product is still in the market education stage, not every user has a demand, so when introducing smart locks, try to target consumer use scenarios. How do we introduce smart locks from the perspective of convenience: When describing the convenience of smart locks, most people first think of this: This is a smart lock that can be opened in multiple ways, such as fingerprints, passwords, swiping cards, keys, etc. Orientation to the usage scenario: When we come back from shopping, we have big bags and small bags, but we can't find the key accurately. Isn’t it annoying? If we don’t need the key fingerprint to open the door, isn’t it cool? When we go downstairs temporarily It’s troublesome if you forget to bring the key to enter the door. If you don’t use the key, it’s very convenient. When our relatives and friends visit the cleaning aunt to clean up, you happen to be away from home. You can send a temporary password through the smart lock. Isn’t it convenient in the past, relatives and friends don’t need to wait, and you don’t need to put aside the things in your hand and send the keys right away. From a security perspective, how to introduce the positioning to the scene? When we describe security, most people think of it: the core of the smart lock is C-level, and how difficult it is for a thief to open it. However, the security defined by smart locks is different from the traditional mechanical lock era. There is no lock in the world that cannot be opened. In the smart era, the definition of security is not like this. The smart lock is safely positioned to the usage scenario: for example, in the era of traditional mechanical locks, the thief will use the anti-theft door peephole to unlock, and the smart lock has anti peephole unlocking; for example, when the thief is violently unlocked, or the sliding cover technology is opened, the smart lock will alarm and will The mobile phone reminds you to take precautions; when you leave the door without closing and locking, the smart lock will remind you to send out an alarm; when a single woman is followed by someone to open the door, the smart lock can use the duress fingerprint to open the lock and it will remind your family that you have someone Security threats. Therefore, in the era of smart locks, the so-called security is more about taking preventive measures in advance through science and technology to eliminate potential safety hazards. From the perspective of appearance fashion, how to introduce the positioning to the use scene? The appearance of smart locks refers to the impact that leads the fashion trend through text, pictures, and videos. For example, Samsung’s push-pull fingerprint lock. How many people have seen the home of the hero of 'You from the Star' I bought the fingerprint lock.
Zhongshan Fuyu Hardware Products Co., Ltd. is willing to push up our sleeves and wade into unknown territory with equal parts fearlessness and optimism.
Crazy about products? Zhongshan Fuyu Hardware Products Co., Ltd. is the place you must shop at, do visit Fuyu Door Lock Manufacturers to check out our latest collections!
People tend to want what they perceive they cannot have. Making FUYU seems exclusive or as if it will go out of stock if they don't act quickly often makes it more enticing to the consumer and increases the likelihood that they will buy in.
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